01
Campaign Management
We plan, build, and run your paid social campaigns end to end across every platform.
- Campaign setup
- Multi-platform
- Budget management
Paid Social
Put money behind the feed.
Organic builds slowly. Paid social scales fast. adwali runs paid campaigns across social platforms that put your brand in front of the right people now, with creative and targeting built to convert. Reach, on demand.
What good paid social delivers
5x
Average return on ad spend
100%
Conversions tracked
4+
Platforms run
150+
Campaigns managed
Why paid social
Reach the right people, right now.
Organic social is a long game. When you need reach fast, or want to scale what's working, paid social delivers. It puts your content in front of precisely targeted audiences across Instagram, Facebook, LinkedIn, and more.
Done right, it's a growth lever you control. Done wrong, it's spend with nothing to show.
We build the targeting, creative, and tracking to turn budget into leads and sales you can measure.
What's included
What paid social covers.
Everything that turns ad budget into targeted reach and sales.
02
Audience Targeting
We reach the exact people most likely to convert, plus lookalikes of your best customers.
- Custom audiences
- Lookalikes
- Interest targeting
03
Ad Creative
Scroll-stopping creative and copy built for paid, because the ad is what makes people act.
- Ad creative
- Copywriting
- Creative testing
04
Retargeting
We bring back people who engaged but didn't convert, closing the loop with the right ads.
- Website retargeting
- Engagement retargeting
- Funnel ads
05
Tracking & Optimization
Full conversion tracking and constant testing, so every rupee is accounted for.
- Conversion tracking
- A/B testing
- ROAS reporting
Why adwali for paid social
Paid social that pays back.
01
Reach on demand
When you need results fast, paid social delivers targeted reach you can scale up or down.
02
Precise targeting
We put your budget in front of the exact people most likely to buy.
03
Creative that converts
On social, the ad is everything. We build creative that stops the scroll and sells.
04
Every rupee tracked
Proper conversion setup, so you always know your real return.
How we work
From budget to buyers.
1
Audit
We review your goals, audience, and any past paid social.
2
Strategy
We map the platforms, audiences, and offers.
3
Create
We build the ad creative and copy.
4
Launch
We go live, test, and watch the numbers.
5
Optimize
We scale winners and cut losers, constantly.
Shubham · foundernote from the founder
Why we do this work.
I started adwali because I was tired of watching brands pour money into marketing that looked busy but changed nothing. We keep it simple here: treat every brand like our own, chase real numbers, and say it straight when something isn’t working.
If that’s the kind of team you want in your corner, come say hi.
Shubham SharmaFounder, adwali
Shubhamstraight answers
Questions, answered.
What's the difference between paid and organic social?
Organic is free content to build an audience over time. Paid social is ads you run for immediate, targeted reach. Together they're powerful; we do both.
Which platforms can you run paid social on?
Instagram, Facebook, LinkedIn, and more. We pick the platforms where your audience is and your goals fit.
How much should I spend on paid social?
Enough to gather real data and let the platforms optimize. We'll recommend a starting budget and scale as returns prove out.
Why is creative so important?
Because people scroll fast. Targeting gets you in front of the right person, but the creative is what makes them stop and act.
Can you retarget people who engaged with us?
Yes. Retargeting people who visited or engaged is one of the highest-return paid social tactics, and we set it up properly.
How much does paid social management cost?
It depends on your ad spend and scope. Book a free consultation and we'll scope a plan and a straight price.
let’s talk
Let’s give people something worth talking about.
Book a free consultation. Thirty minutes, zero pressure, and you’ll leave with ideas you can use either way.
Book a Free Consultation →