Meta Ads (Facebook & Instagram)

Find them on the feed.

Facebook and Instagram know your buyers better than almost anyone. adwali runs Meta Ads that put your brand in front of exactly the right people, with creative that stops the scroll and sells. Precise targeting, real returns.

What good Meta Ads delivers
5x
Average return on ad spend
2B+
People reachable
100%
Conversions tracked
150+
Campaigns managed
Why Meta Ads

Nobody targets like Facebook and Instagram.

Meta's platforms know what people like, follow, and buy, which means you can put your ad in front of exactly the right audience. Pair that with creative that stops the scroll, and you find buyers who didn't even know they were looking.

Done right, it's demand generation at scale. Done wrong, it's budget spent on people who'll never care.

We build the targeting, the creative, and the funnel to make it pay, then optimize on the numbers.

What's included

What Meta Ads covers.

Everything that turns the feed into a buyer machine.

01

Facebook Ads

Reach buyers across the world's biggest social network with ads built to convert.

  • Audience targeting
  • Feed & story ads
  • Campaign management
02

Instagram Ads

Put your brand in the feed, stories, and reels where your audience already spends its time.

  • Feed & reels ads
  • Story ads
  • Visual creative
03

Audience Targeting

We reach the exact people most likely to buy, and the lookalikes of your best customers.

  • Custom audiences
  • Lookalike audiences
  • Interest targeting
04

Ad Creative

Scroll-stopping visuals and copy, because on social, the creative is what makes or breaks it.

  • Creative concepts
  • Video & image ads
  • Copywriting
05

Retargeting

We bring back the people who visited but didn't buy, with ads that close the loop.

  • Website retargeting
  • Cart abandoners
  • Engagement retargeting
06

Tracking & Optimization

Full conversion tracking and constant testing, so every rupee is accounted for.

  • Pixel & tracking
  • A/B testing
  • ROAS reporting
Why adwali for Meta Ads

Meta Ads that find real buyers.

01

Targeting that's precise

We reach the exact audience most likely to buy, not a broad, wasteful net.

02

Creative that converts

On social, the ad is everything. We build scroll-stopping creative that actually sells.

03

Full-funnel thinking

From first touch to retargeting to sale, we build the whole journey, not just one ad.

04

Every rupee tracked

Proper pixel and conversion setup, so you always know your real return.

How we work

From audit to scroll-stopping ads.

1

Audit

We review your account, audience, and past ads for opportunities.

2

Strategy

We map the audiences, funnel, and offers that'll work.

3

Create

We build the creative and copy that stops the scroll.

4

Launch

We go live, test variations, and watch the data.

5

Optimize

We scale the winners and cut the losers, constantly.

Shubham Sharma, founder of adwaliShubham · founder
note from the founder

Why we do this work.

I started adwali because I was tired of watching brands pour money into marketing that looked busy but changed nothing. We keep it simple here: treat every brand like our own, chase real numbers, and say it straight when something isn’t working.

If that’s the kind of team you want in your corner, come say hi.

Shubham SharmaFounder, adwali
Shubham
straight answers

Questions, answered.

What's the difference between Facebook and Instagram ads?

They run through the same Meta system, so we manage both together and place your ads wherever your audience responds best.

How much should I spend on Meta Ads?

Enough to gather real data and let the algorithm learn. We'll recommend a starting budget and scale it as returns prove out.

Does Meta advertising still work in 2026?

Yes. With billions of active users and unmatched targeting, it's still one of the most effective ways to reach and convert buyers.

Why is creative so important on Meta?

Because people scroll fast. The targeting gets you in front of the right person, but the creative is what makes them stop and act.

Can you retarget people who visited my site?

Yes. Retargeting is one of the highest-return tactics on Meta, and we set it up to bring back people who didn't convert the first time.

How much does Meta Ads management cost?

It depends on your ad spend and scope. Book a free consultation and we'll scope a plan and a straight price.

let’s talk

Let’s give people something worth talking about.

Book a free consultation. Thirty minutes, zero pressure, and you’ll leave with ideas you can use either way.

Book a Free Consultation