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Social Media Case Study

A following, built from scratch.

How we took a brand new D2C brand from zero followers to a genuine, engaged community.

All Case Studies
The client

A new D2C skincare brand starting from a standing start.

This brand had a great product and a fresh Instagram account with almost no followers and no content plan. They knew social was where their audience lived, but had no idea how to build a presence that actually converted.

The challenge: zero audience, no content engine, and a crowded market full of established competitors with big followings.

What we did

We built a content engine and a community.

We developed a clear content strategy and a distinct brand voice, then built a steady stream of content designed to stop the scroll and start conversations. We focused on the formats and topics their audience actually cared about.

We paired organic content with smart paid social to accelerate reach, and actively built community by engaging, responding, and turning followers into fans. Consistency did the rest.

The results

What happened.

85k
New followers
6x
Engagement rate
12mo
From zero

“They built our social presence from literally nothing into a real community that buys from us. Our Instagram is now one of our biggest sources of new customers.”

Founder, skincare brand
How we did it

The services behind it.

Client reviews

What clients say.

★★★★★

"adwali turned our online presence around completely. We're getting more quality leads than ever, and they actually explain what they're doing and why."

RM
Rohit Mehta
Founder, Retail Brand
★★★★★

"The team just gets results. Our traffic and sales are both up, and they're genuinely easy to work with. Best marketing partner we've had."

PA
Priya Agarwal
Marketing Head, D2C Brand
★★★★★

"Professional, responsive, and they treat our brand like it's their own. Working with adwali has been the best marketing decision we've made."

AV
Amit Verma
Director, Services Firm
Shubham Sharma, Founder and CEO of adwali
A note from our founder

Why we do this.

I started adwali because I was tired of watching brands pour money into marketing that looked busy but changed nothing. I wanted to build the opposite: a team judged by real results, not activity.

That's still what drives us. We treat every brand we work with like our own, and we genuinely care whether you grow. If that's the kind of team you're after, let's talk.

Shubham Sharma
Founder and CEO, adwali
Your project next?

Want results like these?

Every result here started with a conversation. Book a free consultation and let's talk about what we could do for your brand.

Call or WhatsApp+91 8005868694
Email ushello@adwali.com
Visit us11/335, Malviya Nagar, Jaipur

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